Want to earn money online? Affiliate Marketing is the easiest way. You won’t have to invest a penny and can earn a good amount of money through commissions. The Indian Affiliate marketing Industry has outstanding growth potential. It is estimated to hit $835 million by 2025. Almost 10% of all digital Marketing budget is contributed towards Affiliate Marketing. Industries such as e-commerce, education, travel homestays, BFSI, education, D2C, gaming, web series, and health are all impacted by it.

What is Affiliate Marketing?

Affiliate Marketing means promoting offers and deals of companies with your network and earning some commission whenever someone purchases through your affiliate links.

Let’s assume you found a great deal on a kurta on Flipkart, and you know your friend will love it. In this case, if you share the deal with your friend and he/she purchases it, you will earn commission You are earning this money because you are increasing the sales of the retailer. Here, Flipkart. 

Affiliate Marketing works because the retailer can get confirmed sales, the customer can get the best deals on the internet, and Affiliate Marketers earn commission. 

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Why Start Affiliate Marketing in India?

There are a lot of benefits of becoming an affiliate marketer in India. Some of them are mentioned below:

  • Affiliate Marketing is not a time-consuming process 
  • Almost anyone can become an Affiliate Marketer irrespective of their age or qualifications.
  • There is 0 investment and no limit on how much you can earn
  • Affiliate Marketing helps you monetize your content on social media, blogs and websites
  • You can withdraw your earnings directly into your bank account

How to Start Affiliate Marketing in India

1. Decide on a niche

The first step to becoming an Affiliate Marketer is to decide on a niche. A specific area that you would like to focus on. For example, if you like fashion and like to blog about clothing styles, you can become a fashion Affiliate Marketer. Similarly, if you are interested in technology you can decide to solely promote deals and offers on electronics.

Apart from your interest, there are a few other things that you need to keep in mind while deciding on a niche. They are-

  • Choose a niche that you would like to research. As an Affiliate Marketer, you would have to constantly stay on top of trends. Hence, it is always wise to choose an industry that you are curious to know more about.
  • It should solve the problem of the customers. To get more sales, it is important to choose a niche that would solve the core problem of the customer. 

2. Choose your platform

The next step in becoming an Affiliate Marketer is to choose the best Affiliate Marketing websites of your choice. There are two ways in which you can do this:

  • Niche topic or product review site

For a specific audience, these product review websites do product comparisons. To help the buyers make purchase decisions, they can also publish product tutorials and buyer’s guides such as CashKaro Website.

  • Digital content

Bloggers, social media influencers, and YouTubers are examples of content creators. To increase influence and drive clicks, they consistently post content to speak to their audience.

Two essential components of affiliate marketing are authenticity and audience engagement. They are unlikely to purchase the things you recommend if you can’t establish a connection with your audience.

Unsure about the best platform to use? Start with a platform that you are familiar with. Make Instagram your platform if you like to produce videos for social media. If you have strong writing skills, blogging can be the ideal option for you. You may develop content that resonates with your audience and promotes affiliate sales by using channels you are already familiar with. Moreover we have also created a blog post on how you can earn money with YouTube affiliate marketing without any initial investment. Do have a look.

3. Find Appropriate Affiliate Marketing Programs

There are many affiliates marketing programs available. Make sure to find affiliate programs with best offers on products that will interest your audience rather than just concentrating on high-paying affiliate programs. When selecting an affiliate program, keep the following in mind:

1st. Is the program well-known in the industry?

Working with partners who people don’t trust is something you should avoid. The good thing is that affiliate networks like EarnKaro who has 150+ partners on board, evaluate programs and present trustworthy, successful retailers you can partner with.

2nd. Does the program have a good commission rate?

You want to get paid well for the time and effort you put in. Many programs offer compensation for sales that range from above 10% to 20%. Choose a rate that is suitable for you.

4. Create Valuable Content

Although people are consuming content, you must make yours valuable to your audience if you want to stand out. A great way to achieve it is through blogs. If you have a blog, do some research and learn about Search Engine Optimization (SEO). Reaching your audience requires doing some keyword research and using SEO effectively. According to studies, blogging is the only traffic source used by 65% of all affiliate marketers.

Social media is another way to do this. An easy and cost-free way to get your content in front of potential customers is to promote it on social media sites like Instagram, Facebook, Twitter, LinkedIn, Pinterest, and even Quora. Check out our 101 guide on Facebook affiliate marketing where we have mentioned steps through which you can improve our affiliate marketing Income with Facebook.

Another strategy for retaining the interest of visitors to your website is email marketing.

5. Build an Audience

You should first focus on building an audience before thinking of growing one. You can directly address your audience by creating email lists. Anyone who joins your email list will receive your newsletters, updates on fresh content, and exciting deals.

Follow and tag influencers who might be interested in your niche if you mostly work on social media. Making every effort to boost traffic to your website or social media page is the key.

Avoid trying to sell anything to your audience only to make a quick profit. They will trust you more if they feel your interest is genuine.

Check out our video to know some more ways.

How To Become A Successful Affiliate Marketer in India?

Truth be told, it is easy to become an Affiliate Marketer. However, to become a successful Affiliate Marketer it is not enough to share links with a small group of people. You need to focus on getting traffic to your affiliate links. 

The way to do that is to share only relevant deals with customers. Do not spam them. You can also create WhatsApp or Telegram groups solely dedicated to promoting deals and offers. Try to create quality content around your niche through blogs or social media and then promote your affiliate links. It always works!

Be a little patient with Affiliate Marketing and it will benefit you in the long run. After all, when it comes to earning money through Affiliate Marketing, the sky’s the limit!


Due to the possibility of working from home, affiliate marketing is very attractive. Simply build a website, start a blog or post on social media and fill it with amazing content, attract users, and sign up for affiliate networks. Even if it sounds simple when you say it, you should have patience till you reach there. Work, work, and work by dreaming about the time when you can start making money from home as an affiliate.

In addition to this do check our well researched blog on Instagram affiliate marketing where we have mentioned necessary steps that are mandatory to convert your Instagram account into a money making machine.


Which affiliate marketing platform is best for beginners?

There are many affiliate programs out there from which you can choose from. As a beginner EarnKaro is the best affiliate program to start.

How much money do beginner affiliate marketers make?

Beginner affiliate marketers can earn up to Rs 30,000 per month or even more but it all depends on your niche, your traffic source, your conversion rate, and your performance.

Is affiliate marketing easy for beginners?

Affiliate marketing needs knowledge, experience, and effort. Although it is not a quick or simple path to success, when done correctly, it can generate significant income.
The following qualities will help you succeed as an affiliate marketer:
• An interest or expertise in a certain niche
• use of the internet and consumer research
• website design, graphics, SEO, PPC, and analytical skills
• the ability to create engaging content or to hire someone to do so
• Organized & methodical
• Patience and strategic skills
• Networking skills

Can you start affiliate marketing with no money?

Yes. You don’t need any prior investment. You can start affiliate marketing for free by joining affiliate programs on platforms like EarnKaro where you can partner with more than 150+ brands.

Mansi Rana is an experienced content writer with 2 years of experience in creative storytelling. A Journalism and Mass Communication graduate from Amity University, Mansi is passionate about helping creating micro-influencers through the power of affiliate marketing. When not writing for the Internet, she is a voracious researcher of all things beauty and fashion.



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