Although the past years have been challenging for many of us, affiliate marketing has a promising future through 2022. A global pandemic brought about significant changes to the way we live and work, along with the obvious challenges that came with it. As a result, more people are now working in the affiliate marketing sector.

Today, businesses of all sizes use the incredible advantages of affiliate marketing to expand their businesses. They are investing crores of rupees in affiliate marketing to promote their goods and services.

The moment is right to start using affiliate marketing because, if you do so now, you can easily become successful in your niche.

Before moving forward let us first recall what Affiliate Marketing is….

Affiliate marketing is a type of online marketing where you help other merchants or businesses in making more money and getting more sales. To know more about affiliate marketing you can check our very helpful affiliate marketing guide.

Affiliate marketers are typically bloggers, web publishers, content marketers, businesses, or organizations that promote the other brands, products, or services. You help their businesses in bringing in more revenue, and in exchange, they pay you a commission for each sale. Additionally, affiliates are compensated for generating leads for a business or driving traffic to the merchant website.

How has Affiliate Marketing Evolved in Recent Years?

Affiliate marketing has been an ideal source of side income. You can get a passive income through affiliate marketing, which means you can make money while you sleep. Also, with affiliate marketing you can work at your convenience and at your own will. As a freelancer, you are not required to abide by any corporate policies.  Additionally, you don’t need to worry about workplace relationships because all regulations, decisions regarding appropriate dress codes, and other minor details are made by you alone.

The demand for affiliate marketing has increased as the number of blogs and bloggers has increased. One of the best methods to monetize a blog is through affiliate marketing, and the most successful publishers are selective about the products they promote. By doing this, they may establish their authenticity and build reader and follower trust.

Additionally, social media is becoming more significant and popular, giving affiliates more and more opportunities to promote products. Popular platforms for affiliate promotions include Instagram, Facebook, Twitter, and YouTube.

Over the past few years, mobile affiliate marketing has grown significantly. In 2019, more than 63.4% of people access the internet via their phone. Brands and publishers are paying very close attention to mobile content and mobile ads as that number increases.

The analytics and tracking technology have made significant progress in recent years. Companies now find it much simpler to analyze the specifics of their affiliate marketing strategies.

Companies may now study the statistics to see if their affiliate marketing plans are actually effective.

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Affiliate Marketing Trends in India

Affiliate marketing is the method of earning commission for each sale you bring in through a referral. Affiliate programs are made available to anyone who have a sizable audience by a lot of businesses in India, including Myntra, Flipkart, Ajio, and many more. You can easily find affiliate programs on affiliate marketing platforms.

This makes it easier to monetize your content, reach your target audience, and sell goods and services to them. You receive a commission when your audience uses your referral link or code to purchase the product.

In the past, affiliates frequently needed to work with major international businesses to receive a good income; however, in the present, even Indian businesses offer excellent opportunities for affiliate marketing. Building their own affiliate networks has become simpler for Indian businesses thanks to the rapidly changing social media trends and near limitless internet access.

Small businesses in the country now have the chance to boost their visibility, promote their goods, and drive sales through affiliate marketing. Consumer response can assist in transforming a small company into a trustworthy brand via a reliable affiliate.

One of the most popular methods of online product promotion right now in India is affiliate marketing. Influencers promote affiliate links to other brand’s products and get paid by the brand for promotion. Whereas bloggers write about products that are in high demand among customers.

1. Income Potential

Affiliate marketing Income Potential

In India, using affiliate marketing as a second source of income is a viable option.

If done well, it may even replace the affiliate marketer’s regular job as the primary source of income, freeing them from the grind. It offers the greatest potential for making more money than any other online business or work.

With just affiliate marketing, thousands of people in India have earned money in lakhs or even in crores. Now it’s your turn to do so.

Here are some statistics on affiliate marketers’ typical incomes. Potential earnings are significantly higher according to affiliate marketing income statistics from Glassdoor. Affiliate marketers make an average of ₹5214202.56 a year, with earnings ranging from 3328214.40 at the low end to ₹ 6577185.60 at the high end.

2. Wide Range of Niches to Choose From

E-commerce is without a question the most popular market segment for affiliate marketers in India and the rest of the world. Simply because there are a large variety of products available for promoting.

The trend is, however, currently changing. Today, consumers use the internet to purchase a range of products and services, including books, movies, vacation packages, groceries, cosmetics, electronics, insurance, software, furniture, jewelry, and a plethora of other things.

This opens a completely new world of earning potential for affiliate marketers. Since there are so many categories to choose from and you can get started quickly.

Why Affiliate Marketing has a Promising Future in India?

Online sales can be significantly increased through affiliate marketing. About 15% to 20% of all online sales are currently driven by it.

According to a recent report from IAMAI (Internet and Mobile Association of India), the affiliate marketing business in India will exceed 66168.07 million by 2025.

India has the third-largest startup ecosystem in the world, according to 2019 research by NASSCOM (The National Association of Software and Service Companies).

In terms of the potential for affiliate marketing in India, the recent increase in online businesses has a lot to promise.

People are using the internet to purchase a variety of goods and services. Businesses are paying more attention than ever to affiliate marketing to draw in more customers and sell them their products.

The timing is right to start exploring affiliate marketing. Put your expertise and passion to work so you can earn more money.


The affiliate marketing industry is expanding globally, particularly in countries like India, because of increased online activity. One can easily find a new career path in affiliate marketing with the help of relevant affiliate marketing programs.


What is the future of affiliate marketing in India?

The most talked-about topic in India in the future will be affiliate marketing. It is a new profession that has already gained a lot of popularity and is anticipated to grow even more in the years to come. According to a recent report from IAMAI (Internet and Mobile Association of India), the affiliate marketing business in India will exceed $835 million by 2025.

Is affiliate marketing profitable in India?

Yes. In India, it is extremely profitable. simply because you have the choice to sign up for both international and Indian affiliate programs. It’s time to explore affiliate marketing and start earning money through it, especially if you have a website or blog that receives good traffic.

Is affiliate marketing still profitable in 2022?

Absolutely. In fact, affiliate marketing has overtaken all other options as the most popular way to earn money online in 2022.
It is one of the most popular side businesses. The affiliate marketing industry is expanding quickly. More than ever, both established and emerging companies are making use of affiliate marketing.
In the upcoming years, affiliate marketing will expand greatly if this trend holds. The commission would also significantly rise

How much can you earn from affiliate marketing in India?

The short answer is “No limit,” as there are no restrictions on affiliate marketing in India and no limits on how much one can make working as an affiliate there. Every month, you can make from thousands to lakhs of rupees. Everything depends on the tactics and methods you use and the products you’re trying to promote. 

Mansi Rana is an experienced content writer with 2 years of experience in creative storytelling. A Journalism and Mass Communication graduate from Amity University, Mansi is passionate about helping creating micro-influencers through the power of affiliate marketing. When not writing for the Internet, she is a voracious researcher of all things beauty and fashion.


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