Want to update yourself on the latest fashion trends? Fashion bloggers are there to assist you. Indian fashion bloggers will inform you of the newest products as well as what to wear and what not to wear to help you develop your own sense of style. You don’t need to be a fashion designer. They will offer tips and tricks that you can ‘DIY’. Whatever your style is, be it western, desi, or a mix of both, you will find the right way to express yourself with the help of these top Indian bloggers doing good in the Fashion niche. Here we have curated a list of the best Indian fashion bloggers in no particular order.
List of 10 Best Fashion Bloggers in India
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Sayantini is a postgraduate student of English Literature and language. She started ‘Cherry on Top’ to share her personal experience of using beauty products. The motto of her blog is to help you make up your mind about a product before purchasing it. In her blog ‘Cherry on top’ you will find blog articles on travel, fashion, food, self-care as well as skincare.
2. Riya Jain
Riya is popular for her blog ‘caught in a cuff’. She is a fashion blogger, social media influencer, and TedX speaker. She gained popularity by posting outfits of the day on her channels. On her blog’ caught in a cuff,’ you can find fashion tips as well as lifestyle and beauty tips. You can also read about her travel experiences.
Purushu started his blog in 2009 to record his journey as a fashion student at NIFT. He is a fashion contributor at The Hindu and is also mentioned by a few celebrities, such as Marc Jacobs. He writes a lot about the history of fashion and gender-neutral fashion.
4. Tanya Sachdev
Known to be graceful and elegant, Tanya Sachdev has always stood out for her style. Today she is a fashion and lifestyle blogger who abides by 3 rules of fashion- comfort, repetition, and confidence. She believes in the power of both verbal and nonverbal communication. As a result, you will find articles on fashion, beauty travel, and wellness on her blog, ‘Let’s Expresso’.
5. Anshita Juneja
Anshita Juneja is the editor-in-chief of ‘Vanity no apologies’. She resides in Delhi and holds a master’s degree in Marketing. She started this blog back in 2009 to share her passion for beauty. Her blog consists of numerous articles on Skincare and makeup. She covers a lot of fashion and beauty brands and works with them.
Moreover, if you like knowing about the latest fitness trends, then do check our list of top health and fitness bloggers that you can follow and get expert fitness tips.
Tashiara is a Delhi-based blogger who brings you quirky trends from global music festivals, film festivals, and award shows. You can find the latest fashion trends, travel budget tips, beauty tips, health and fitness, and technological information on her blog. ‘Tashira’ is the go-to blog to stay updated on fashion. Moreover, of you are a mom, then we have this list of top mom bloggers in India, which will help you in knowing about the latest parenting tricks and trends.
7. Kajal Mishra
Kajal Mishra quit her banking job at IDBI Bank to become a full-time blogger. She has always loved fashion which inspired her to start ‘Indianfashionblogger.com.’ She has collaborated with Indian brands such as Alberto Torresi, Asus Zenfone, and CouponDunia, among many others. In her blog, Kajal offers you the latest fashion, lifestyle, and beauty tips.
8. Mehak Sagar
Mehak Sangar is the founder of ‘Peaches and Blush’. Through her blog, she educates people on fashion, travel, beauty, and work. She also posts YouTube videos on her blog, where she answers all queries regarding fashion or lifestyle. ‘Peaches and blush’ has been featured in Cosmopolitan and Femina Magazine.
9. Santoshi Shetty
Santoshi Shetty is an architecture student who loves experimenting with trends, colours, patterns, and textures. In her blog ‘TheStyledge’, she provides her perspective on fashion, travel, and lifestyle. She has received several awards, such as the Cosmopolitan Blogger of the year award, Elle Blogger of the year in 2016, Palladium Spotlight Fashion Blogger of the year in 2017, and the OSM influencer award in 2018.
10. Bhumika Thakkar
Bhumika Thakkar is a CA (Chartered Accountant), Company Secretary, and a Certified Financial Manager by education. She has been blogging for 7 years. In her blog, ‘New Love-Makeup,’ you can find the latest fashion and makeup tips. You can also find blog articles on travel, makeup, skincare, bridal, and food.
How Do Fashion Bloggers Earn Money?
1. By Becoming An Affiliate Marketer: Fashion bloggers choose Affiliate Marketing to earn money. This is because it takes minimal effort, requires no investment, and there is no limit to how much they can earn. They are getting to promote the brands that they adore and earn money out of it.
As Affiliate Marketers, they can choose from a variety of products. This includes clothing, bags, belts, shoes, hats, and so on. They can find the most trending clothes and the latest deals on fashion, suggest them to their audience, and earn money when they make a purchase.
2. Google Adsense: Used by almost all the Top bloggers in India. Google takes care of the advertisements in the fashion niche. Fashion bloggers have to only provide space for advertisements. When a visitor clicks on the ad, they earn money.
3. By Becoming An Instagram Influencer: Instagram is an image-sharing app and the best social network for fashion influencers. With Instagram, fashion bloggers can drive traffic to their blogs, promote their affiliate products, and can gain a massive number of followers. They can also connect with their followers directly. Therefore, most successful fashion bloggers in India have Instagram accounts.
4. By Attending Events: Brands invite popular bloggers to events because it attracts more people to their events. To attend these events, brands pay fashion bloggers. As a result, these fashion bloggers earn money.
Rachel Zoe said, “Style is a way to say who you are without having to speak”. The best fashion bloggers in India focus on helping you create exactly that- your style. By sharing their knowledge, they can gather more traffic on their blog and with more traffic, they earn money. Most bloggers are also active on social media apps such as Instagram. You can follow their blog to stay up to date with the latest trends.
In addition to this, we would also like you to check our latest blog, where we have mentioned some of the popular travel bloggers in India that you must follow to get inspiration.
By becoming a fashion blogger, you can earn Rs 10,000 to Rs 15,000 per month.
Some of the biggest fashion bloggers in India are Sayantini, Riya Jain, Purushu, Tanya Sachdev, and Anshita Juneja.
Bloggers get can make money through various mediums like affiliate marketing, sponsored blog posts or product reviews, ads, freelance writing, online shopping, coaching, and consulting services.
You can start your own fashion blog by following the steps below
1. Choose your fashion niche
2. Choose a web hosting service
3. Set up your fashion blog
4. Start creating content and publish
5. Promote your blog and grow your audience
6. Start making money with your blog