Delhi – the city of rallies, the national capital, and the heart of India, is a Union Territory in the northern part of India. The city needs no description, no introduction. It is a personality of its own. Delhi is India’s political, social, cultural, and economic hub. People from all parts of the country and the world come to Delhi for educational, economic, and leisure purposes. Delhi is known for its diverse population, great cuisine, tourist attractions, and, best of all, its people. The city houses more than 3.2 crore people who belong from several parts of the world and come from all walks of life. Delhi is not just another city; it is the center of sports, business, politics, employment, transportation, and much more. We could go on and on. But today, let us talk about the business aspect of Delhi. Let us discuss why Delhi is a preferred place for businesses to set up shop and which may be the top businesses you can choose from. So, let’s begin.

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List of Top 12 Business Ideas in Delhi

Delhi can be a great place for both lucrative and low-investment ideas. We recommend a healthy mix of both these types of business so that you can choose for yourself based on your budget and ambition.

1. Affiliate Marketing

affiliate marketing illustration
Affiliate Marketing Illustration Source:

Affiliate marketing, one of the more recent and quickly developing types of marketing, is a partnership between an affiliate (marketer) and an online retailer. The affiliate receives a percentage as a commission for boosting the sales of online stores. Affiliate Marketing is one of the simplest and quickest ways to make money in Delhi. Most residents of the tech-savvy metropolis own smartphones. The educated population, large youth percentage, and tech-friendly citizens are some factors in favour of starting an affiliate marketing business in Delhi. You can begin producing content online, build a following, and market products to your audience.

2. Tourism

India Gate
India Gate

Delhi is a top spot for foreign and domestic travelers. The city offers a taste of history in the form of monuments like Qutub Minar, Jama Masjid, Red Fort, India Gate, Lotus Temple, Gurudwara Bangla Sahib, Jantar Mantar, etc., a taste of culture through areas like Chandni Chowk, Chawri Bazar, Sadar Bazaar, etc., shopping hubs like Sarojini Market, Lajpat Nagar, nightlife in areas like Hauz Khas, Satya Niketan, Connaught Place which offer choices for countless cafes and clubs, along with the natural beauty of Central Park, Lodhi Garden, etc. The list is long. The point remains. Delhi has so much to offer to tourists. You can start a business in the tourism industry, from travel guides and tour agencies to hotels, cafes, B&Bs, and restaurants.

Moreover if you are looking to start a business from your village but don’t know where to start? Here is our list of some of the easiest village business ideas in India. Do check it out.

3. Location Critic

One of the niche forms of content creation, location criticism can be a lucrative business in Delhi. Since there are hundreds, if not thousands, of locations that the public can visit, it becomes a confusing decision for newer residents and outsiders. Location critics visit different locations to try out the culture, service, and ambiance and give their honest opinion to the public regarding their experience. Businesses pay huge amounts of money to famous critics to leave positive reviews of their location. You can be a food critic, shopping critic, or anything else.

4. Brokerage

Delhi is small but houses more than three crore people. This leads to an immense requirement for housing space. Brokers are responsible for networking and creating connections with builders and constructors to bring customers to their housing facility. Brokers can earn by charging brokerage from their clients and commission from builders for marketing their buildings. Brokerages typically deal in apartments, PGs, land, or even cars. If you have a knack for it, you can easily become a broker since no major investment is involved.

5. Food Outlets

food outlets
Food Outlets

There is zero doubt about the fact that Delhiites are food lovers. The place is a one-stop destination to find all international and national cuisines. People of different tastes enjoy street food, elegant restaurants, and aesthetic cafes according to their preferences. You can start a decent food outlet as a food truck, a boutique restaurant, or a uniquely designed café and start providing delicious regional delicacies to the public. However, keep in mind that Delhi’s market can be very competitive. So, you should only enter this industry if you think you have a unique idea and can execute it.

Other Business Ideas:


6. Daycares

Delhi residents have fast-paced lives. Everyone has a job to do. Some build a business, some take up employment, and some go freelance. Either way, the citizens are busy. Amidst this busy schedule, couples who become newer parents find it difficult to manage the well-being of their children while keeping their job. Daycares provide infants, toddlers, preschoolers, and school-aged children, with the necessary care they deserve. Daycares can be started in your own home, in the home of a relative or other caregiver, or in a centre-based facility. These centers provide services for children’s mental and physical development, cognitive development, and overall well-being. This can be a great low-investment business opportunity for anyone who knows how to handle young kids.

7. Recruitment Agency

recruitment agency illustration
Recruitment Agency Illustration

A large number of Multinational Corporations (MNCs) have offices in Gurgaon and Delhi. These corporations are in constant requirement of personnel hiring and training. However, dedicating their resources to this process can take time, which is why companies hire recruitment agencies. These companies are responsible for finding the best talent, performing background checks, screening processes, interviews, etc. You can start small by hiring for small and medium businesses and working your way to the top.

8. Handmade Jewellery

handmade jewelry
Handmade Jewelry

Delhi has no shortage of shopping lovers. Areas like Lajpat Nagar and Sarojini Market are famous for their affordable clothing, footwear, and jewelry markets. Handmade jewelry is an all-time favorite for shoppers. You can create attractive, eco-friendly, handcrafted bangles, chains, bracelets, rings, and much more and easily create a profitable business at a low investment cost.

9. Vehicle Rentals

car rental illustration
Car Rental Illustration

Delhi has recently seen a surge of interest in the vehicle renting industry. Employees, employers, and students, all kinds of people have started preferring renting a vehicle instead of owning one. You can create a successful rental business to provide cars, bikes, scooters, and bicycles for intracity and interstate travel. This business may require investment since you must maintain an inventory of well-conditioned vehicles.

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10. Management Agency

Many of the top content creators in India today are from Delhi. These artists include Bhuvan Bam, Harsh Beniwal, Kusha Kapila, Dolly Singh, and many more. Not just content creators, Delhi is also home to a large number of professional singers, dancers, actors, athletes, and much more. Management agencies are always involved in the success of these artists. These agencies are responsible for handling the day-to-day business for their clients, setting up appointments, bringing in new deals, and overall, working towards the betterment of their clients, both professionally and financially. You can start a successful management agency if you have the confidence and the mentality to bump shoulders in the big leagues and have a strong network-building capability.

11. Digital Marketing

digital marketing illustration
Digital Marketing Illustration

Digital Marketing is a great business in Delhi that you can start individually or with a group of professionals. It involves different aspects like Website Development, Social Media Marketing, Content Marketing, Content Writing, Graphic Designing, Video Editing, and much more. Believe it or not, Affiliate Marketing also comes under the umbrella of Digital Marketing. Digital Marketers help companies build a web presence by creating marketing campaigns for different platforms and increasing the company’s following. Learning Digital Marketing is neither hard nor expensive, as several top-notch, affordable courses are available online. It requires almost no investment for you to become a successful affiliate marketer in Delhi.

12. Educational Coaching and Counselling

coaching centre illustration
Coaching Centre Illustration

Students from all across India come to Delhi to become successful. They visit Delhi to learn from the best. Delhi has a huge coaching market at locations like Laxmi Nagar, GTB Nagar, Rajinder Nagar, etc., with institutions providing coaching for UPSC, SSC, CA, CS, LLB, MBA, and much more. Coaching institutes also provide career counselling to children to clear their doubts regarding life goals and provide them with a clearer life path based on their cognitive ability. You can start small with a couple of students and build your business through strong word-of-mouth. Educators can also think about bringing in other professional educators to support them. You can also expand coaching institutions online once you get the hang of the industry.

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Why Should you Start a Business in Delhi?

1. Heart of India

Due to its unique geography, Delhi is placed right at the heart of India, which makes it one of the most connected, diverse, and busiest places in the country. Every business can flourish due to the diverse demography of this region.

2. Startup Capital

In 2022, Delhi has beaten Bengaluru to become the startup capital of India. This means that the Union Territory provides excellent infrastructure, investment, and a business-friendly climate to entrepreneurs so they can succeed in their ventures. The city has great technology, money, and big-hearted people. If you have an idea, Delhi has the resources for you.

3. Spending Potential

Even though it is not an accurate measure, Delhi is the home to more than 40 billionaires, next only to Mumbai, which has 61. The city has excellent economic statistics. With a GDP of $272.603 Billion and per capita GDP of ₹598,922, Delhi has an excellent customer base ready to spend its money on the right product.

4. Educational Hub

Several distinguished institutions, like IIT Delhi, University of Delhi, Indraprastha University, etc., are located in different parts of the city. Not just that, Delhi has more than 5,500 schools, including both public and private institutions. The Union Territory is a hub for youngsters from all parts of the world and ranks highly in the education sector. A better-educated population proves to be a better potential customer for any new business.

5. Choice of Business

If you are not an innovator but still want to get a piece of cake Delhi provides in the form of profitable businesses, you can always venture into existing industries and businesses. Delhi provides opportunities in many industries like agriculture, manufacturing, education, health and sanitation, IT, financial services, etc.


There are opportunities for entrepreneurs in Delhi. What you need to do is find the right opportunity for yourself. Figure out what you want, what the customer wants, and what you can provide to the public. Once you have the answers to these questions, you will be on your way to building a successful business in no time.

Mansi Rana is an experienced content writer with 2 years of experience in creative storytelling. A Journalism and Mass Communication graduate from Amity University, Mansi is passionate about helping creating micro-influencers through the power of affiliate marketing. When not writing for the Internet, she is a voracious researcher of all things beauty and fashion.


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