Delhi – the city of rallies, the national capital, and the heart of India is a Union Territory in the northern part of India. The city needs no description, no introduction. It is a personality of its own. Delhi is India’s political, social, cultural, and economic hub. People from all parts of the country and the world come to Delhi for educational, economic, and leisure purposes. Delhi is known for its diverse population, great cuisine, tourist attractions, and, best of all, its people.

Delhi Population Graph
Delhi Population Graph

The city houses more than 32.9M people who belong from several parts of the world and come from all walks of life. Delhi is not just another city; it is the centre of sports, business, politics, employment, transportation, and much more.

Key Insights:

StateNew Delhi
Official LanguagesHindi, English
Total Population32,941,000
Delhi GDP₹1,043,759 crores in 2022-23
Official Website

We could go on and on. But today, let us talk about the business aspect of Delhi. Let us discuss why Delhi is a preferred place for businesses to set up shop and which may be the top businesses you can choose from. So, let’s begin.

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Top Low-Investment Business Ideas in Delhi

Delhi can be a great place for both lucrative and low-investment ideas. We recommend a healthy mix of both these types of business so that you can choose for yourself based on your budget and ambition.

1. Affiliate Marketing

affiliate marketing illustration
Affiliate Marketing Illustration Source:
Skills RequiredNo specific skills and required anyone can start affiliate marketing in Delhi online.
Earning Potential₹0.1 Lakhs to ₹9.9 Lakhs / Year (AmbitionBox report)

Affiliate marketing, one of the more recent and quickly developing types of marketing, is a partnership between an affiliate (marketer) and an online retailer. The affiliate receives a percentage as a commission for boosting the sales of online stores. Affiliate Marketing is one of the simplest and quickest ways to make money in Delhi. Most residents of the tech-savvy metropolis own smartphones. The educated population, large youth percentage, and tech-friendly citizens are some factors in favour of starting an affiliate marketing business in Delhi. You can begin producing content online, build a following, and market products to your audience.

2. Location Critic

Skills RequiredGood Communication Skills, Content Creation, Skill to Criticise
Earning PotentialNot Available

One of the niche forms of content creation, location criticism can be a lucrative business in Delhi. Since there are hundreds, if not thousands, of locations that the public can visit, it becomes a confusing decision for newer residents and outsiders. Location critics visit different locations to try out the culture, service, and ambience and give their honest opinion to the public regarding their experience. Businesses pay huge amounts of money to famous critics to leave positive reviews of their location. You can be a food critic, shopping critic, or anything else.

3. Property Broker

Skills RequiredProblem-solving, Local knowledge, Marketing skills, Networking skills, Knowledge of the industry, and Negotiation skills.
Earning Potential₹22,539 / Month (

Delhi is small but houses more than three crore people. This leads to an immense requirement for housing space. Brokers are responsible for networking and creating connections with builders and constructors to bring customers to their housing facility. Brokers can earn by charging brokerage from their clients and commission from builders for marketing their buildings. Brokerages typically deal in apartments, PGs, land, or even cars. If you have a knack for it, you can easily become a broker since no major investment is involved.

4. Daycares

Skills RequiredBabysitting skills are required, good management skills are required, time management and good observation skills
Earning Potential₹17,290/month (

Delhi residents have fast-paced lives. Everyone has a job to do. Some build a business, some take up employment, and some go freelance. Either way, the citizens are busy. Amidst this busy schedule, couples who become newer parents find it difficult to manage the well-being of their children while keeping their job. Daycares provide infants, toddlers, preschoolers, and school-aged children, with the necessary care they deserve. Daycares can be started in your own home, in the home of relative or other caregivers, or in a centre-based facility. These centres provide services for children’s mental and physical development, cognitive development, and overall well-being. This can be a great low-investment business opportunity for anyone who knows how to handle young kids.

5. Educational Coaching and Counselling

coaching centre illustration
Coaching Centre Illustration

Students from all across India come to Delhi to become successful. They visit Delhi to learn from the best. Delhi has a huge coaching market at locations like Laxmi Nagar, GTB Nagar, Rajinder Nagar, etc., with institutions providing coaching for UPSC, SSC, CA, CS, LLB, MBA, and much more. Coaching institutes also provide career counselling to children to clear their doubts regarding life goals and provide them with a clearer life path based on their cognitive ability. You can start small with a couple of students and build your business through strong word-of-mouth. Educators can also think about bringing in other professional educators to support them. You can also expand coaching institutions online once you get the hang of the industry.

Skills RequiredExpertise in the particular subject, appropriate teaching tools, time management, communication, marketing, critical thinking, and leadership qualities
Earning Potential₹50,000 – 70,000/month (

6. Online Store

Online Store Illustration
Online Store Illustration

Opening an online store is a profitable business idea in Delhi. With an online store, you can sell anything from apparel to electronics to groceries.

Follow the steps below to set up your online store today!

  • Choose a niche and define your target audience
  • Choose your products
  • Create a brand name and brand assets
  • Register your business
  • Choose an e-commerce platform
  • Design your website
  • Optimize your website
  • Launch your store
Skills RequiredMoney Management, Digital Marketing and Sales, Real-Time Customer Service, Leadership and Delegation Skills, Time Management, Communication and Negotiation, Writing Skills, Problem Solving.
Earning PotentialNot Available

7. Social Media Manager

Social Media Management Illustration
Social Media Management Illustration

Social media has become an integral part of any business whether big or small to create a strong presence online. Hence the demand for social media managers is always on the rise. Delhi is a hub for so many start-ups in India that are always on the lookout for someone to manage their social profiles.

If you have the knowledge of social media algorithms and know your way around them then this can be the perfect job for you.

Skills RequiredCommunication, Writing, Creativity, Efficiency & top-notch organization, Traditional & digital marketing, Customer care, Making connections, Agility.
Earning Potential₹4.0 LPA (AmbitionBox)

8. Freelancing

Freelance Content Writer Illustration
Freelance Content Writer Illustration

You can begin a freelancing business if you have expertise in a certain field. You can do different types of freelance work like content writing, data entry, website development, photography and so much more.

As a freelancer, you will have the flexibility to choose the projects you want to do and in how much time. There are several websites out there that offer freelance work like Fiverr, Upwork, PeoplePerHour, etc.

You can sign up on these websites and offer your services in exchange for money.

Skills RequiredTime management, Social media marketing, Communication, Finance, Persistence and motivation
Earning Potential₹4.0 LPA (AmbitionBox)

9. Blogging

Blog Illustration
Blog Illustration

Making money with blogging is another profitable business idea in Delhi. You can start a micro niche blog. A micro niche blog covers specific topics and targets a close group of people. These blogs are usually small and have limited content.

Blogging offers flexibility and can be done according to your time and convenience. However, it might take some time to build a decent audience base and earn money from it.

Skills RequiredSEO, writing skills, communication, social media skills, design skills, marketing, networking, link building, WordPress, HTML
Earning Potential₹3.0 LPA (AmbitionBox)

10. Website and App Developer

Website and App Development Illustration
Website and App Development Illustration

Having a website or an app has become a crucial part of any business these days. If you have expertise in website and app development, then you can offer your services to budding businesses.

As a developer, you can create aesthetically pleasing and fundamentally strong websites and apps and help elevate brands’ presence online.

List of Top Small Business Ideas in Delhi

1. Tourism

India Gate
India Gate
Skills RequiredMust have good communication skills, Adaptability, and flexibility, and knowing different foreign languages are a plus but knowing English is a must.
Earning Potential₹26,949 / Month (

Delhi is a top spot for foreign and domestic travellers. The city offers a taste of history in the form of monuments like Qutub Minar, Jama Masjid, Red Fort, India Gate, Lotus Temple, Gurudwara Bangla Sahib, Jantar Mantar, etc., a taste of culture through areas like Chandni Chowk, Chawri Bazar, Sadar Bazaar, etc., shopping hubs like Sarojini Market, Lajpat Nagar, nightlife in areas like Hauz Khas, Satya Niketan, Connaught Place which offer choices for countless cafes and clubs, along with the natural beauty of Central Park, Lodhi Garden, etc. The list is long. The point remains. Delhi has so much to offer to tourists. You can start a business in the tourism industry, from travel guides and tour agencies to hotels, cafes, B&Bs, and restaurants.

Moreover, if you are looking to start a business from your village but don’t know where to start? Here is our list of some of the easiest village business ideas in India. Do check it out.

2. Food Outlets

food outlets
Food Outlets
Skills RequiredHands-on knowledge of the Food Industry, Communication, and Management skills.
Earning PotentialEarning Potential in this niche is really unpredictable it can go above ₹1,00,000 to ₹2,00,000.

There is zero doubt about the fact that Delhiites are food lovers. The place is a one-stop destination to find all international and national cuisines. People of different tastes enjoy street food, elegant restaurants, and aesthetic cafes according to their preferences. You can start a decent food outlet as a food truck, a boutique restaurant, or a uniquely designed café and start providing delicious regional delicacies to the public. However, keep in mind that Delhi’s market can be very competitive. So, you should only enter this industry if you think you have a unique idea and can execute it.

Other Business Ideas:

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3. Recruitment Consultant 

recruitment agency illustration
Recruitment Agency Illustration
Skills RequiredGood Servicing, Talent acquisition skills, Talent hunting skills, and Time management.
Earning Potential₹522,780 (Glassdoor)

A large number of Multinational Corporations (MNCs) have offices in Gurgaon and Delhi. These corporations are in constant requirement of personnel hiring and training. However, dedicating their resources to this process can take time, which is why companies hire recruitment agencies. These companies are responsible for finding the best talent, performing background checks, screening processes, interviews, etc. You can start small by hiring for small and medium businesses and working your way to the top.

4. Handmade Jewellery

handmade jewelry
Handmade Jewelry
Skills RequiredJewelry crafting skills required, Creativity
Earning Potential₹3.0 Lakhs to ₹13.0 Lakhs (AmbitionBox)

Delhi has no shortage of shopping lovers. Areas like Lajpat Nagar and Sarojini Market are famous for their affordable clothing, footwear, and jewelry markets. Handmade jewelry is an all-time favourite for shoppers. You can create attractive, eco-friendly, handcrafted bangles, chains, bracelets, rings, and much more and easily create a profitable business at a low investment cost.

5. Vehicle Rentals

car rental illustration
Car Rental Illustration

Delhi has recently seen a surge of interest in the vehicle renting industry. Employees, employers, and students, all kinds of people have started preferring renting a vehicle instead of owning one. You can create a successful rental business to provide cars, bikes, scooters, and bicycles for intracity and interstate travel. This business may require investment since you must maintain an inventory of well-conditioned vehicles.

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6. Management Agency

Many of the top content creators in India today are from Delhi. These artists include Bhuvan Bam, Harsh Beniwal, Kusha Kapila, Dolly Singh, and many more. Not just content creators, Delhi is also home to a large number of professional singers, dancers, actors, athletes, and much more. Management agencies are always involved in the success of these artists. These agencies are responsible for handling the day-to-day business for their clients, setting up appointments, bringing in new deals, and overall, working towards the betterment of their clients, both professionally and financially. You can start a successful management agency if you have the confidence and the mentality to bump shoulders in the big leagues and have a strong network-building capability.

Skills RequiredPeople management skills, communication skills, negotiation skills, influencing skills, project management skills, business strategy and planning.
Earning PotentialNot Available

7. Digital Marketing

digital marketing illustration
Digital Marketing Illustration

Digital Marketing is a great business to start in Delhi that you can start individually or with a group of professionals. It involves different aspects like Website Development, Social Media Marketing, Content Marketing, Content Writing, Graphic Designing, Video Editing, and much more. Believe it or not, Affiliate Marketing also comes under the umbrella of Digital Marketing. Digital Marketers help companies build a web presence by creating marketing campaigns for different platforms and increasing the company’s following. Learning Digital Marketing is neither hard nor expensive, as several top-notch, affordable courses are available online. It requires almost no investment for you to become a successful affiliate marketer in Delhi.

Skills RequiredData Analysis, Content Creation, SEO & SEM, CRM, Communication Skills, social media, and Basic Design Skills.
Earning Potential₹3.0LPA (AmbitionBox)

8. At-home Fitness Centre

At-home Fitness Centre
At-home Fitness Centre

As people are moving towards a healthy lifestyle now more than ever, opening an at-home fitness centre is a viable option. A fitness centre is not always a gym. There are countless possibilities, including starting a Zumba class, aerobics class, CrossFit, or cardio. Depending on your demands, you can establish the fitness centre at a location that you own or rent out.

Skills RequiredPositive attitude and approachable personality, ability to teach and motivate people, good communication skills, good level of physical fitness, responsible attitude to health and safety.
Earning PotentialNot Available

9. Tiffin Service

Tiffin Service
Tiffin Service

Due to the fast-paced lifestyle of people in Delhi, the demand for tiffin services has been on the rise. People who migrate to Delhi to finish their studies or pursue a profession often struggle with getting high-quality food.

You can start a tiffin service and offer high-quality, nutritious food in PGs, hostels, and corporate offices among other places. A tiffin business can be a profitable venture that can be started by renting a small space.

10. Printed Clothing

Printed Clothing
Printed Clothing

Starting a clothing business in Delhi can be a lucrative option. Delhi is regarded as a centre for fashion and trendy clothing. For the people of Delhi, clothing is more than just an article of clothing. Many people, especially young people, adore attire that allows them to express themselves.

With this small yet profitable business, you can offer printed quotes, abstract designs or customized options.

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Why Should you Start a Business in Delhi?

1. Heart of India

Due to its unique geography, Delhi is placed right at the heart of India, which makes it one of the most connected, diverse, and busiest places in the country. Every business can flourish due to the diverse demography of this region.

2. Startup Capital

In 2022, Delhi has beaten Bengaluru to become the startup capital of India. This means that the Union Territory provides excellent infrastructure, investment, and a business-friendly climate to entrepreneurs so they can succeed in their ventures. The city has great technology, money, and big-hearted people. If you have an idea, Delhi has the resources for you.

3. Spending Potential

Even though it is not an accurate measure, Delhi is the home to more than 40 billionaires, next only to Mumbai, which has 61. The city has excellent economic statistics. With a GDP of $272.603 Billion and per capita GDP of ₹598,922, Delhi has an excellent customer base ready to spend its money on the right product.

4. Educational Hub

Several distinguished institutions, like IIT Delhi, University of Delhi, Indraprastha University, etc., are located in different parts of the city. Not just that, Delhi has more than 5,500 schools, including both public and private institutions. The Union Territory is a hub for youngsters from all parts of the world and ranks highly in the education sector. A better-educated population proves to be a better potential customer for any new business.

5. Choice of Business

If you are not an innovator but still want to get a piece of cake Delhi provides in the form of profitable businesses, you can always venture into existing industries and businesses. Delhi provides opportunities in many industries like agriculture, manufacturing, education, health and sanitation, IT, financial services, etc.


There are opportunities for entrepreneurs in Delhi. What you need to do is find the right opportunity for yourself. Figure out what you want, what the customer wants, and what you can provide to the public. Once you have the answers to these questions, you will be on your way to building a successful business in no time.


Which is the best business to start in Delhi?

Some of the best businesses to start in Delhi are Affiliate Marketing, Tourism, Location critic, Brokerage, Food Outlets, Daycares, Digital Marketing, Coaching centre and Recruitment Agencies.

What industries are in high demand?

Industries that are high in demand include Senior Care Services, Smart Product Development, Organic Beauty Products, Healthy Fast Food, Healthcare Consulting, Crowdfunding, and Consulting.

What can I sell to easily make money from home?

There are many various through which you can make money from home. Some of them are Thrifting or selling old clothes, Making some jewellery, Recycling old phones, Making some pretty coffee mugs, Making some t-shirts, Selling your furniture, Making a planner or a PDF and Earning money by writing.

Why is Delhi good for business?

Delhi is undoubtedly one of the greatest places and cities in India to start your own company because it offers a variety of entrepreneurial opportunities, and the government supports a number of programs to support start-ups.

Mansi Rana
Professional Experience. Mansi joined EarnKaro in 2022 as a Content Analyst. With over three years of experience, she is a seasoned content writer specializing in niches such as affiliate marketing. Educational Background. A Journalism and Mass Communication graduate from Amity University, Mansi channels her passion towards empowering aspiring micro-influencers through the power of affiliate marketing. More About Her. She indulges in her passion for beauty and fashion in her spare time, immersing herself in extensive research and staying up-to-date with the latest trends and innovations.



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